About Ateliex
Ateliex exists because great service businesses deserve a digital presence that actually reflects how good they are, and a partner who cares enough to build it properly.
who we are
With a different approach to design, we will curate a project that will represent your work and highlight what makes your business unique. We value collaborative and authentic relationships with our clients and always aim to create a seamless and thoughtful experience for each client.
why ateliex
We wanted to find a name that would represent everything that makes us special. With a unique background of fashion design and web design, we felt like using the word “atelier” would completely represent our work: perfectly tailored to you. Our goal is to curate a collection of pieces that will represent you and will be memorable for clients.
The person behind the studio
I've been obsessed with design, craft, and how things are presented to the world for as long as I can remember. It started in high school — building sets and designing costumes for theatre productions.
Then fashion design in college, and a few years working in the industry, learning what it means to create something that has to fit a specific person, not just look good in theory. That idea — that good work is made someone, not just made — has followed me into everything I've done since.
After fashion, I moved into the digital world. Web design and development came first, then marketing, then a stretch in the tech industry working with a data visualisation company in Montreal — building reporting solutions for clients like LVMH, Chanel, and Air Transat. From there, digital marketing at a university, then social media and content creation, then back to where I always wanted to be: building something of my own.
Along the way, I spent years performing and producing drag shows in Montreal — writing, directing, designing the marketing, selling the tickets, and building an audience from scratch. It taught me more about brand, presence, and what actually makes people pay attention than any course or corporate role ever did.I'm based in Vancouver now, and Ateliex is the thing I've been building toward — whether I knew it or not.
The honest reason I started this studio is that I kept watching small service businesses get handed generic solutions by agencies that were too big to care. Cookie-cutter websites. Recycled strategies. Deliverables that looked like they could belong to anyone.
That's not good enough — not for businesses that have spent years building something real.
Ateliex is my answer to that. A studio that takes the time to understand your business before touching anything. That builds your digital presence around what makes you specific, not around a template from the last project. That treats every engagement as its own thing — because it is.
I bring every version of my background to this work. The design instincts. The marketing knowledge. The understanding of what it takes to build an audience and keep it. The corporate experience of delivering for clients who expect precision. And the deep belief that craft matters — that the difference between something good and something great is almost always the care that went into it.
Our core values
How we work
Ateliex is intentionally lean. Not because we're just getting started — but because lean is how we stay good. A smaller client list means every business we work with gets real attention, real thinking, and a direct line to the person doing the work.
There are no junior team members handling your account while a senior shows up for the pitch. No handoffs, no wondering who to call. When you work with Ateliex, you work with Alex.
That's the model. And it's not changing as we grow.
Tell us about your business, where you're at, and what you're trying to build. We'll take it from there.
✓ Free 30-minute call
✓ No commitment required
✓ Straight talk, not a sales pitch
